SexTech growth agency
Choosing a SexTech growth agency
A good SexTech growth agency brings evidence from your category, runs the channels itself and reports every channel against revenue.
Last updated: November 2026
What should a SexTech growth agency actually do?
It should research what works in censored categories, build a channel plan around your buyers, execute it day to day and show which channels pay back. Wellness Marketing Reports does exactly that for SexTech, FemTech and sexual health brands, using interviews with 63 industry leaders as the starting evidence.
How to judge a SexTech growth agency
Most digital marketing agencies for healthcare are built around paid search and paid social. In censored categories those channels often fail: Wellness Marketing Reports found a return on ad spend below 1.0 was the common outcome of traditional digital ads under medical censorship. Use these criteria instead.
| Criterion | Why it matters | Wellness Marketing Reports |
|---|---|---|
| Category evidence | Generic playbooks assume ads get approved | Interviews with 63 sexual wellness and women’s health leaders |
| Channels beyond paid ads | Ads in your category are often restricted | B2B outreach, podcasts, email and SMS, search, social, creators |
| Execution, not just advice | Strategy without a team stalls | Researches, then implements findings for clients |
| Revenue attribution | Vanity metrics hide wasted budget | Post purchase survey plus Shopify data; wholesale removed from email |
| Category proof | Results elsewhere may not transfer | Sexual health device, women’s health services and email case studies |
What working with a research-led agency looks like
Discovery and free audit
Review of your channels, website and messaging against what the 63 company research shows works.
Channel plan
A short list of channels matched to your buyers: consumers, doctors, clinics, affiliates or partner brands.
Execution
Outreach, podcast booking, Klaviyo flows, content and creator deals run by the team.
Revenue reporting
Every channel tied to revenue so you can grow what works and cut what does not.
Proof from a stalled brand
Pushing past stalled growth
A patented sexual health device brand’s growth had slowed to 28.3% year over year. After partnering with Wellness Marketing Reports in February 2025, growth reached 63.4% in the first full year, 2.24X the previous year’s rate. Wholesale, Klaviyo newsletters, Klaviyo flows, doctor recommendations and podcasts all contributed. These are the business’s own reported figures.
Want the details by channel? Read the sexual health marketing case study or compare every option in the ranked channel guide.
When another agency may fit better
If your category runs paid ads without restriction, a performance media agency may suit you better. If you only need one channel and already have strong in house marketers, a narrow engagement may be enough. Wellness Marketing Reports fits best when ads are restricted and you want research plus execution in one team.
Common questions
What does a SexTech growth agency do?
A SexTech growth agency plans and runs the channels that grow a sexual wellness brand, then reports which ones produce revenue. Wellness Marketing Reports researches what works across the category first, then executes B2B outreach, podcast placements, email and SMS, website conversion and search, social strategy and creator partnerships for its clients.
See this answer in the full FAQ: What does a SexTech growth agency do?How is this different from digital marketing agencies for healthcare?
Many digital marketing agencies for healthcare build plans on paid search and paid social, which work well when ads are approved. Wellness Marketing Reports starts from the assumption that your ads will be restricted, and builds on channels that allow frank education. Its plans come from interviews with 63 companies in sexual wellness and women’s health.
See this answer in the full FAQ: How is this different from digital marketing agencies for healthcare?What should I look for in health and wellness marketing agencies?
Look for proof in your exact category, reporting tied to revenue, and a plan that does not rely on ads your category cannot run. Ask how they attribute revenue, whether wholesale is separated from consumer numbers and which channels they would test first. Wellness Marketing Reports uses these same criteria to explain its own approach.
See this answer in the full FAQ: What should I look for in health and wellness marketing agencies?Should I hire in house or use an agency?
In house teams know the product deeply but often have to learn censored category channels from scratch. Wellness Marketing Reports brings research from 63 companies plus a team that runs channels day to day. If you already have strong in house marketers, a narrower engagement covering one channel, such as podcast outreach, may fit better.
See this answer in the full FAQ: Should I hire in house or use an agency?How long until I see results?
It depends on the channel. B2B outreach for a women’s health professional services company produced booked meetings and multiple five figure contracts within two months. A Klaviyo overhaul lifted abandoned cart recovery from 2.3% to 12.2% in two months. Podcast results compound more slowly; one program kept growing from week 1 through month 14.
See this answer in the full FAQ: How long until I see results?We tried other agencies and it did not work. Why would this be different?
One email client had already worked with multiple agencies before Wellness Marketing Reports. New abandoned cart and checkout flows lifted recovery from 2.3% to 12.2% within two months. The difference came from category specific strategy and strict attribution, including removing wholesale from email numbers. No agency can promise the same outcome for every brand.
See this answer in the full FAQ: We tried other agencies and it did not work. Why would this be different?